MA Digital Media
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Why study MA Digital Media at Ã山ǿ¼éÓ×Å®
If you have any questions about MA Digital Media at Ã山ǿ¼éÓ×Å®, you can meet with the programme convenor online.
The MA Digital Media is unique in its combination of practical and theoretical approaches to contemporary media and technology.
- This exciting degree is designed to help you understand digital transformations in media, culture, and society and apply this understanding in practice, in the media and creative industries and in further research.
- The MA Digital Media has an established record - redefining media theory and practice since 2004.
- The programme will equip you with skills that can be applied to current and future developments in digital media, social media, computing, and other aspects of technology.
- The MA Digital Media educates aspiring media practitioners and academics as well as early and mid-career professionals who seek to reflect on their roles in a structured and stimulating learning environment designed to give all students up-to-the-minute knowledge of digital media and the skills to apply that knowledge to future developments.
- You'll study in one of the world’s leading media and communications schools. Media, Communications and Cultural Studies has been ranked number two in the UK for 'world-leading or internationally excellent' research (Research Excellence Framework, 2021) and 16th in the world (third in the UK) in the 2024 QS World Rankings for communication and media studies. In your options modules you will be taught by theorists and practitioners of international standing.
- Our students have access to state-of-the-art facilities including well-equipped lecture and seminar rooms, exhibition spaces, computer facilities and digital media suites.
- You will be encouraged to choose a specialism that guides the focus of your studies. You can specialise in image making, data visualisation, or take a more theoretical approach.
Contact
If you have specific questions about the degree, contact Daniel Rourke .
Length
1 year full-time or 2 years part-time
Entry requirements
You should have (or expect to be awarded) an undergraduate degree of at least second class standard in a relevant/related subject, as well as a level of practical experience in a relevant area.
Fees
Home - full-time: £11800
Home - part-time: £5900
International - full-time: £23000
School
Media, Communications and Cultural Studies

We are an Adobe Creative Campus. During your studies, you will be able to use Photoshop, Premiere Pro, Illustrator and more for free on your own devices.
What you'll study
Specialisms
You will be encouraged to choose a specialism that guides the focus of your studies:
Image Making: You will choose to develop skills in the use of 3D modelling, creative use of game engines and critical approaches to AI.
Data Visualisation: You will develop skills in representing social or ecological data in meaningful ways.
Culture and Technology: Your studies will combine a deep focus on the theory of digital media across several perspectives with the wealth of options modules across the School of Media, Communications and Cultural Studies.
Compulsory modules
You will take the following compulsory modules:
- Digital Media- Critical Perspectives (30 credits)
- Digital Media Final Project/Dissertation (60 credits)
Note about optional modules (if available): The above is indicative of the typical modules offered, but is not intended to be construed or relied on as a definitive list of what might be available in any given year. The module content and availability is subject to change.
Dissertation/Project
You will be required to produce either a 10,000 - 15,000 word dissertation on a topic agreed by you and your supervisor, or a practice/theory project. The length of the practical element is dependent on the media and form used, and will be agreed on in advance with the supervisor.
If you choose to undertake the practice/theory project, you will also be expected to submit a 3-4,000 word analysis of your practice that locates it within the theoretical debates explored in the MA as a whole. This essay may be presented as a separate document or as an integral part of the project depending on the nature of the project, and is subject to agreement with both theory and practice supervisors.
What our students say
Entry requirements
You should have (or expect to be awarded) an undergraduate degree of at least second class standard in a relevant/related subject. If you would like to specialise in image making, you'll also need to submit a portfolio of work. Further details are in the 'How to apply' section.
You might also be considered for some programmes if you aren’t a graduate or your degree is in an unrelated field, but have relevant experience and can show that you have the ability to work at postgraduate level.
International qualifications
We accept a wide range of international qualifications. Find out more about the qualifications we accept from around the world.
If English isn’t your first language, you will need an IELTS score (or equivalent English language qualification) of 6.5 with a 6.5 in writing and no element lower than 6.0 to study this programme. If you need assistance with your English language, we offer a range of courses that can help prepare you for postgraduate-level study.
How to apply
Apply directly to Ã山ǿ¼éÓ×Å® using our online application system
You apply directly to Ã山ǿ¼éÓ×Å® using our online application system.
Before submitting your application you’ll need to have:
- Details of your academic qualifications
- The email address of your referee who we can request a reference from, or alternatively a copy of your academic reference
- Copies of your educational transcripts or certificates
- A personal statement – this can either be uploaded as a Word Document or PDF, or completed online.
When applying, please specify in your personal statement which is your preferred specialism.
Additional application requirements
If you choose to specialise in Image Making or Data Visualisation, you will be required to include additional application materials in your submission.
Image Making
Applicants wishing to specialise in Image Making need to demonstrate the relevant experience and expertise via the submission of a portfolio of your creative work (still and/or moving image, using any techniques – including some digital ones). When submitting your application, please also submit (upload under 'additional') an example of your recent work in a related field, or include links to a page hosting that work. Please make sure you include your application reference number (which you will receive when you enter your online application) and the MA degree title.
You will also need to download and complete the Digital Media Questionnaire (Word). Please upload this as part of your applciation.
Data Visualisation
Applicants wishing to specialise in Data Visualisation do not need to submit a portfolio. No advanced knowledge of computing is required. However, you are requested to explain in your personal statement your interest in data visualisation, including the level of your current technical knowledge and your wider experience with technology and computing so far, as practitioners and/or users. These applicants will also need a relevant degree as above.
You'll be able to save your progress at any point and return to your application by logging in using your username/email and password.
When to apply
We accept applications from 1 October for students wanting to start the following September.
We encourage you to complete your application as early as possible, even if you haven't finished your current programme of study. It's very common to be offered a place that is conditional on you achieving a particular qualification.
Late applications will only be considered if there are spaces available.
If you're applying for funding, you may be subject to an earlier application deadline.
Find out .
Fees and funding
Annual tuition fees
These are the PG fees for students starting their programme in the 2026/2027 academic year.
- Home - full-time: £11800
- Home - part-time: £5900
- International - full-time: £23000
If your fees are not listed here, please check our postgraduate fees guidance or contact the Fees Office, who can also advise you about how to pay your fees.
It’s not currently possible for international students to study part-time under a student visa. If you think you might be eligible to study part-time while being on another visa type, please contact our Admissions Team for more information.
If you are looking to pay your fees please see our guide to making a payment.
Funding opportunities
Explore the Ã山ǿ¼éÓ×Å® scholarships finder to find out what funding you may be eligible for.
Paying your fees
Find out about paying your tuition fees.
If you are a UK student you may be eligible for a .
Meanwhile our Careers Service can also offer advice on finding work during your studies.
Additional costs
In addition to your tuition fees, you'll be responsible for any additional costs associated with your course, such as buying stationery and paying for photocopying. You can find out more about what you need to budget for on our study costs page.
There may also be specific additional costs associated with your programme. This can include things like paying for field trips or specialist materials for your assignments. Please check the programme specification for more information.
Student work
AR Planet by Yujin Yun, Moon Jung Hyun and Sam Oh
Careers
Where this degree can take you
Our programme provides theory and practice specialisms and prepares students for work in the following areas:
- Media and creative industries; advertising, marketing and PR (graduates of the MA Digital Media have found work with Virgin Media, Google, the BBC and other leading organisations worldwide)
- Research and academia (graduates from this programme have gone on to study for PhD degrees in higher education institutions around the world and also here with us)
- Media production and new media art (graduates have exhibited, published and produced work in photography, journalism, TV, documentary, film and multimedia)
Skills you'll gain
We provide graduates with skills that are cutting edge in:
- The critical analysis and/or creative production of digital media;
- The disciplinary knowledge and conceptual frameworks necessary for current and future forms of media and technology;
- The awareness of how digital media and technologies are re-shaping society from the ways we communicate (through social media and web 2.0) to the increasingly ‘smart’ environments in which we live.
Programme outcomes
The programme's subject specific learning outcomes require students to analyse and contextualise developments in digital media and technology with reference to key debates in the history, sociology, anthropology and philosophy of the media.
Students who opt for one of the practice/theory specialisms will also be required to produce material of publishable standard and to evaluate the ways in which theoretical and practical insights intersect. All students will develop a wide range of transferable qualities and skills necessary for employment in related or unrelated areas. These are described by the Quality Assurance Agency as: 'the exercise of initiative and personal responsibility, decision-making in complex and unpredictable situations, and the independent learning ability required for continuing professional development'.
By the end of the programme students will be able to:
- Map and critically evaluate key debates in the field of new media
- Analyse and contextualise current and future developments in digital media and technology
- Evaluate and articulate key historical, sociological, anthropological and philosophical approaches to the study of digital media and technology
- Demonstrate in-depth knowledge of at least four differing areas of inquiry
- Demonstrate an advanced level of conceptual knowledge and (where relevant) practical skill appropriate for a sustained piece of work in the field
- Prepare and deliver clearly argued and informed work
- Locate, retrieve and present relevant information for a specific project
- Manage a complex array of competing demands and work effectively to a deadline
- Work resourcefully and independently
- Think critically and/or work practically within a given context